We are multiple years out from the darkest depths of the pandemic economy, and remote work remains strong, freelancers are happy, and AI is on the rise. The economy is also cautiously (and sometimes irrationally) optimistic whilst remaining inherently unstable. Put it all together, and 2024 promises to be a year focused on outsourcing, streamlining, and improving the bottom line. As leaders look for ways to simplify operations and clean up costs, they should consider all-in-one tech solutions. Chief Marketing Technologist reports that the average small business has 172 apps in their tech stack, while large companies have 664.
No matter what size business you’re in, the need to streamline processes and enhance technological efficiency is acute. Here are a few suggestions for tech solutions that can comprehensively address entire areas of your business this coming year.
1. Use Zight for Comprehensive Communication
Communication is key to 21st-century business. With teams scattered across the globe, the need for solid communication channels is essential. However, there are countless forms for that communication to take place. This makes it easy for a company to end up with a menagerie of disconnected channels. This siloes information and can keep teams from staying on the same page.
Zight is a holistic tool that solves the issue of fractionalized communication. The platform integrates AI to create a user-friendly screen-capture tool. This makes it easy for its millions of users to make recordings, capture screenshots, and even create GIFs as they interact with their team members.
Zight is an ideal way to create an information-rich communication culture that mimics the in-office experience. It generates an online environment similar to an employee walking right over to a coworker’s office or computer screen to see what they’re talking about.
2. Use Trello to Streamline Project Management
Communication is important, but it must be accompanied by solid collaboration if it’s going to produce results. As teams work online, it’s easy for key documentation and information to become cloistered in email threads, Google Drives, and other isolated corners of the interweb.
There are a lot of project management options out there. But Trello is unique in its user-friendly approach to workflow. The platform is easy on the eyes and utilizes a “columns and cards” approach to managing ongoing projects.
Team members can assign cards to specific people, create checklists, share documents and links, set due dates, and otherwise keep projects moving forward. Centralizing project management in a tool like Trello is a powerful way to unify your team’s activity and keep it moving in the right direction.
3. Use Salesforce to Manage the Customer Experience
The customer is central to any growth marketing initiative. With modern technology providing oceans of data (often in real-time), companies need to consolidate their customer information into an easy-access location.
For this recommendation, we have to go with the tried and true option. Salesforce has been and continues to be the top industry-leading CRM (customer relationship management) tool available. It takes all of your customer information and organizes it into a single location.
The CRM platform has cross-functional reporting and can generate insights from that data. It has optimized many customer-related processes, as well, such as managing drip campaigns and grading lead quality. Much of this is run by ever-improving AI, too, which means you can trust that the tool will stay at the forefront of CRM technology over time.
4. Use Integrated Software Platforms to Amp Up Simplicity
With any tech consolidation initiative, it’s important to create simplicity and optimize activity. As you find comprehensive applications that bring certain activities into a single platform, you can go one step further.
An integrated software platform is a solution that brings these already-optimized tools into a single, integrated, and all-encompassing dashboard. You can then use this to oversee vast quantities of your digital activity without opening different apps.
While there are multiple software integration platforms on the market, Workato is a great option here. The global platform functions as a one-stop shop for every part of a business. It consolidates activity and workloads. This enables a team to combine their already holistic tech tools into one easy-access location — much like a physical office.
Using All-in-One Solutions to Streamline Business in 2024
The last thing entrepreneurs and business leaders want to do is waste time and resources. In theory, technology should solve that problem. However, app overload quickly turns the inherent efficiencies of tech into an inefficient issue.
Leaders and managers in every capacity can fight back with applications that prioritize holistic efficiency. Solutions like Zight, Trello, Salesforce, and Workato bring a fresh degree of simplicity to digital activities, all while maintaining the automation and accessibility that make them appealing work tools in the first place.
From communication to collaboration, CRM to software integration, find the tools that fit your business’s needs. Then, tailor them to create a streamlined and optimized tech stack that is perfect for your company’s 2024 needs.
Featured image provided by Marek Levak; Pexels; Thanks!
The post 4 All-in-One Solutions to Consider Adding to Your Business in 2024 appeared first on KillerStartups.
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