Quick Information
- Name of Startup: Hoppn
- Year Founded: 2020
- Website: Hoppn.com
- Type of company: E-commerce, Social-Network, Fashion
- HQ Location: Los Angeles
Startup Founders:
- Bridger Hart – CEO
- Carson Hart – CDO
Startup one-liner:
The one-stop shop for emerging brands
Problem the startup solves:
There are more small fashion brands today than ever before in history. To shop your favorite brands, you visit dozens of websites, sign up for countless email lists, and complete a separate checkout with each store. How can we unify this fragmented existence?!
We’re here to centralize online fashion and bring social features that make it fun and easy to discover new brands – simplified by a single checkout.
Progress and Current Status:
We launched in November 2022 with 1,500 products and 22 brands. We are continuing to add a curated selection of influential and trusted brands every week.
What is an Inspiring Story about the Startup?:
Co-founder and CEO Bridger Hart struggled with dyslexia throughout high school. From his point of view, the average marketplace has a cluttered display of choices, excessive text, and way too many dropdown menus! Surprisingly, the most prevalent shopping hubs are also the most complicated to use. Out of this frustration, stemmed a simplistic user experience where less is more. By making Hoppn into a clutter-free platform with zero ads, discovering and supporting emerging brands is now easier than ever.
What is a Company the Startup Looks Up to, and Why?:
We look up to Apple as the benchmark for good design and accessibility. Everything from the announcement to the rollout of new products is carefully considered and they never overpromise.
We also admire Figma for revolutionizing the way we collaborate and design. They have built a truly impressive product that is reliable and fast. It is simplistic for the user but incredibly complex behind the scenes.
The Company in Four Years Will Be…
The go-to destination for shopping responsibly. We will put small brands on the map from all over the world. Empowering both designers and shoppers to fight back against the fast-fashion giants of the internet. We’ll have thousands of curated brands across all genres and personalize the best brands for your own unique style. Enabling people to dress more creatively while being proud of the businesses they choose to support.
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